Here’s Everything We Know About Dubai Active so Far

Dubai Active Kayla Itsines
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Into fitness? Then you don’t want to miss out on Dubai Active, taking place between December 5 and 7 at the Dubai World Trade Centre. The Middle East’s biggest celebration of health, fitness, and wellness, Dubai Active features an array of influencers and activities. The event will have a variety of classes for you to participate in, including yoga, Pilates, and high-intensity interval training. Interested? Here’s what we know so far.

At Dubai Active, you’ll have the chance to immerse yourself in all things fitness while connecting with like-minded individuals. Along with the previously mentioned fitness classes, the event will be hosting live Q&A sessions about topics such as body confidence, nutrition, and stress management. These discussions will be led by experts in the fitness industry. Additionally, brands such as Les Mills, In Balance, and Zumba will be leading some of the classes and hosting free workshops focused on topics like mindfulness.

Between your fitness classes and workshops, explore an exhibition of 200+ fitness brands — from Lorna Jane to Noli Yoga — while enjoying free samples and special discounts. Most notably, you’ll have the chance to work out and meet fitness personalities Kayla Itsines, Kelsey Wells, Lilly Sabri, and Danae Mercer, to name a few.


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Ladies, I am in New York ready for a BIG day of work commitments ahead of the EXCITING project I finally get to share with you tomorrow 😱. But first I just wanted to take a minute to say thank you SO much to all of you in the #BBGCommunity who have shared your fitness journeys. Thank you for being vulnerable, because I know it’s hard to put yourself in that position, especially with people that you don’t know. I hope for those of you who did tell your stories that you had someone there to support you. If you ever need support, please reach out, speak to someone – I’m SO proud of you and everyone in the #BBGCommunity. We all begin somewhere, and I can’t wait to get updates on your journeys in the coming months. 🙌💞

A post shared by KAYLA ITSINES (@kayla_itsines) on

The co-creator of the Bikini Body Guide (BBG) — a viral 12-week workout — Kayla Itsines is a notable fitness influencer given her young age of 28. The world’s most influential personal trainer, she holds a world record for training 30,000+ women in person. Not only that, but Kayla and the BBG community broke five Guinness World Records in 2016 for the most people to perform squats, star jumps, lunges, sit-ups, and running — all in one place!

Last year, Time Magazine named Itsines one of the top 25 most influential people on the Internet. “For me, health and fitness is a lifestyle, not something that takes over your life,” says Kayla. “I want to help women feel strong and confident, without [having to spend] hours at the gym.”

Joining her will be Kelsey Wells, who has more than 2.5 million fans following her for health and fitness tips. She rose to fame in 2015 after her photo went viral. Titled “Screw the Scale,” the image empowered women to ignore the number on the scale and focus instead on loving themselves.

Wells’ revolutionary workout style, PWR, encourages women to lift weights and build up their strength. “I want to empower [women] through fitness, [and help them] unleash their inner strength and understand that fitness is not only about aesthetics; it’s about taking care of your health — mentally, emotionally, and physically,” says Wells.

To buy Dubai Active tickets, visit or any regional Virgin Megastore. Each ticket includes unlimited free fitness classes, industry expert discussions, meet-and-greets, and more. To learn more about Dubai Active, visit this website.